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GENERATOR CROSSFIT
Client: Generator CrossFit
My role: Director, Photographer
Athletes: Noah Kershisnik, Stacy Wilk
2020
Generator CrossFit needed visual assets that were unique, inspiring and on brand for their website & social media. I shot a day of stills and a day of video. Originally the video piece was designed to have narration, but we ended up liking it as a simple tone piece - one that describes the feeling of getting a good workout in. We landed on shooting the stills on 35mm film, Kodak Tri-X 400 specifically, because we thought the look would visually separate Generator from other gyms in the area.
trevor@trevorchristensen.com
801-669-6652
@trevorchristensen
Trevor Christensen lives in Utah.
2021 Trevor Christensen
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